Websites are now strong channels for reaching more people. For a fitness trainer or a gym owner, a website serves as a central hub to flex your services, booking options, and contact information. But with so many website builders available, it can be tough to know which one is right for you.
Don’t worry, we’re here to guide you with our top picks for the best website builders for fitness businesses, along with their features and how they can help you.
What To Look for In a Website Builder
When choosing a website builder for your fitness business, consider features that will make site management easier and more efficient.
- Ease-of-use. Choose a user-friendly website builder that doesn’t require coding experience, allowing you to create your site with ease.
- Customization. A website builder should offer full customization options to ensure your site accurately reflects your brand and style.
- Scheduling and payment tools. Look for a website builder with integrated scheduling tools to allow clients to book sessions directly from your site.
- Search engine optimization (SEO) tools. Choose a builder that includes SEO features to improve your site’s visibility in search engines, helping new clients find you online.
- Mobile optimization. Many people rely on smartphones to browse the internet. So, having a website that responds to different devices and screen sizes, especially mobile phones, is important.
1. Web.com
Web.com is a user-friendly website builder. It lets you create a professional website with no technical experience required.
Web.com’s AI-powered website builder helps professional trainers set up a website in minutes. It includes AI tools that help with logo creation and fitness-related content generation, making it ideal for creating engaging blogs.
Web.com offers a wide range of mobile-responsive templates for different industries. These templates are fully customizable, too, allowing you to create a website that accurately matches your brand.
One standout feature of Web.com’s website builder is My Schedulr. It’s an appointment scheduling tool that helps service-based businesses streamline the booking process.
Payments are also made easy with PayPal and Stripe integrations, ensuring secure transactions for your customers.
Additionally, Web.com’s SEO tool analyzes your website and provides actionable feedback to improve your marketing strategy.
Web.com Pricing
Website | Website + Marketing | eCommerce |
$4.99/mo | $7.99/mo | $9.99/mo |
2. Wix
Wix is one of the most widely used website builders on this list. It offers fitness professionals the tools they need to build a professional website quickly.
Wix provides a variety of fitness-focused customizable templates with a drag-and-drop editor for easy customization. A standout feature is the ability to add client testimonials to help boost engagement.
With Wix Bookings, built-in scheduling and payment tools make it easy to manage customer transactions. This allows clients to book sessions and pay securely without any hassle.
Managing client interactions is also seamless with Wix’s Ascend. This offers email marketing, live chat, and automation features to keep you connected with clients.
Lastly, to ensure your website ranks well on search engines, Wix provides powerful SEO tools, including Google Search Console integration.
Wix Pricing
Light | Core | Business | Business Elite |
$17/mo | $29/mo | $36/mo | $159/mo |
3. Shopify
Shopify’s drag-and-drop functionality offers a simple setup for professionals to create a website fast.
To add to that, Shopify is a leading eCommerce platform that’s ideal for professional trainers who want to focus on selling products online. Its comprehensive eCommerce tools help you set up and manage your online store with ease.
The platform’s eCommerce capabilities include online marketplace integration, SEO tools, and inventory and order management tools. It also comes with an unlimited product showcase.
While Shopify doesn’t have a built-in appointment scheduling tool, it’s still easy to add third-party apps for adding one.
Shopify Pricing
Basic | Shopify | Advanced | Plus |
$19/mo | $49/mo | $299/mo | $2,300/mo |
4. Site123
Site123 is a free website builder that focuses on getting your fitness business website up without unnecessary complexity.
Site123 offers a range of customizable templates. It also uses a drag-and-drop editor to make customization easy.
It also includes built-in scheduling software to help you streamline client management. The tool lets you add and edit multiple services in one place with ease.
The platform also provides built-in SEO tools and features to help you attract a larger audience from search engines. These SEO tools include a Sitemap generator and a 301 Redirect tool.
Site123 pricing
Free | Premium |
$0 | $12.80/mo |
5. Duda
Duda is a professional website builder that provides templates tailored for different industries, including fitness. These templates are mobile-responsive and customizable.
One of Duda’s key features is its Client Management tool. It’s the perfect tool for personal trainers who handle multiple clients. It lets you manage projects in one place, streamlining workflow and enhancing collaboration.
Duda includes a built-in client billing solution to manage payments. This tool also integrates popular payment methods like Stripe.
Although Duda lacks a built-in scheduling tool, its app market provides billing and scheduling solutions to facilitate seamless appointment bookings.
Lastly, Duda offers AI-powered SEO tools. These tools help you generate localized metadata and high-converting titles that align with SEO best practices.
Duda pricing
Basic | Team | Agency | White Label | Custom |
$19/mo | $29/mo | $52/mo | $149/mo | Discounted price |
Choosing Your Website Builder
The right website builder depends on your goals and needs. To help you decide, here’s a quick comparison of our top five website builders.
Website builder | Who’s it best for? | Pricing | With built-in scheduling tool? |
Web.com | Trainers who want to launch a website quickly | Starts at $4.99 | Yes |
Wix | Trainers who manage multiple clients | Starts at $17 | No |
Shopify | Trainers who focus on selling fitness-related products | Starts at $19 | Yes |
Site123 | Trainers who want to launch a website quickly | Starts at $0 | Yes |
Duda | Trainers who manage multiple clients | Starts at $19 | No |
Start Building Your Website Today!
Our top five website builders offer unique features that can elevate your fitness business. Exploring these options will give you the insight you need to make a well-informed choice.
We recommend our partner, Web.com. It offers an accessible and user-friendly option. With competitive pricing, you can bring your fitness business online without breaking the bank.